Saturday, 24 March 2012

Conversion

In December 2011 I lugged my Dell PC Tower to my local Apple Temple and had all the files transferred to my new Macbook Pro.

As I carried the PC Tower to the car I slipped, dropped the tower  causing significant grazing to my knees.  And yet I persisted notwithstanding blood dripping to my ankles.  The Apple Force was strong within me.

Sure there are things about Apple that don't make sense.  Where is the Backspace key and why does the Delete key delete backwards and not forwards?  Do Apple People not need to delete forwards?  Where is the page down key?  And why are downloads so convoluted?

But overall I am a Born Again Appleer.  The Macbook just works, synchs with all my other apple devices and is beautiful to use.  I'm happy to use a PC at work but I look forward to my macbook at home.

Steve Jobs wanted to make technology more humanistic.  A rational person would argue that X brand and Y brand last longer, have more power and better features yet X or Y brand is not about to become the world's first Trillion Dollar company.  A Trillion Dollars tells me that understanding the interaction between the person and the technology (including how to sell it to us) is more important to us than a small difference in power.

Apple doesn't try to be the technical winner; it wins by making me feel good when I use its products.

3 comments:

Melody said...

I'm an Apple lover, as I type this on my MacBook Pro. They're ace. No wonder I shed a tear over the death of Steve....

Fairlie - www.feetonforeignlands.com said...

I'm going Apple when my current computer dies...which, by the sounds of the chugging, could be sometime soon!

Or perhaps I should just remove the 20,000 photos I have saved on the hard-drive...

Melinda said...

I wish Apple was more business accessible. It is MUCH more user friendly than PC.